Editor’s note: Contributor Ant Clay is the Founder, CEO & Tummeler of Soulsailor Consulting. Follow him @soulsailor


Over the next few weeks we’ll be publishing excerpts from Ant’s new book “The SharePoint Governance Manifesto Grab your ebook discount code here: http://www.soulsailorconsulting.com/euspbookoffer

My experience, over the last decade is that in way too many instances, SharePoint projects fail to deliver true business value. They’re delivered as though they are just another Microsoft Office productivity solution, implemented as a technology project with a huge and catastrophic assumption that “If you build it, they will come” (Field of Dreams, 1989).


Dave Snowden’s ‘Cynefin Framework’ (Snowden, 2012, http://bit.ly/Cynefin) is immensely useful in sense making the complexity of delivering collaborative and social solutions, such as SharePoint, to my clients. I apply the Cynefin Framework to demonstrate why we can’t just assume that a technology solution on its own will deliver value and solve our organizations business problems.

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